Reimagining a New Site for a Historic Brand
DiBella’s wanted a site that was both functional and easy-to-use, a site that showcases its 90+ year history with a modernized touch, a site that made the ordering process simple, and a site that made their subs look like works of art. We made that happen. From diving into the complicated intricacies of Version Tracking and Simplified Retrieval to simply making sure the mustard really “pops” on the homepage, Corporate Communications took a look at every inch of DiBella’s website and we are more than happy with the final product. We focused on improving the visual appearance of the site while maintaining its historic brand. We gave DiBella’s the ability to easily create landing pages for any kind of new promotion they’re doing. We made sure their site works – and works well – on all platforms. We truly did all we could to make this site the best it can be… and we’ve never craved subs more.
- Brand Strategy