Branding

  • What are some good cost effective ways to build better brand awareness?

    Educate, entertain and engage!

    Provide valuable content and/or tools that will engage your target audience and build brand credibility. Share a more personal side of your organization in a fun, lighthearted manner that connects your brand with your consumers. Always create the best possible experience to encourage your users to appreciate your brands' value and prefer your products and/or services over your competition.

    Start implementing these tactics and watch them become your brand advocates!

  • What is the difference between a logo and branding?

    A logo is a graphic element or mark used to represent and identify your company and/or product. Your logo plays a significant role in your brand marketing, but it’s not your brand. Branding addresses the entire user experience and ensures that your visual identity is used consistently across all touch points of your marketing and advertising.