Making the Case for Giving
Corporate Communications was chosen to create a website dedicated to the Rochester Regional Health Foundations (RRH) with a focus on delivering messaging specific to donors and online giving. RRH was confident in choosing Corporate Communications due to the previous work completed for the campaign for the University of Rochester. The goal was to create a more engaging and interactive foundation website. The site now has a richer look than that of the minimalist corporate site, delivering case statements in an emotional way. We are also involved in ongoing support, including a video tribute to physicians and staff for the annual gala.