Lake Ontario Wine Trail is located between Rochester and Syracuse right along the shores of Lake Ontario, stretching across a region known as ‘apple country’. The trail association was growing and they knew it was time to adopt a new brand identity and institute a new website. Driving both endeavors was the need to create brand awareness and differentiate themselves from the many other Finger Lakes trails nearby.
- Brand Identity
- Web App
"Corporate Communications created both a new logo and a website in record time. The website is simple to update, and they are very responsive to any of our concerns or questions. Guests travelling the trail have praised the new logo as well as the look of the pages. It’s extremely simple for our visitors to create a tour map for themselves – a win-win for all of us!"
- Joan Allen, President, Lake Ontario Wine Trail