Promoting the Park
Our relationship with the team at the Eastman Business Park has evolved over many years. We have supported their web presence and digital marketing efforts since inception, adapting to the changing landscape of the park as well as the needs of our client. The website was designed to highlight and promote the real estate opportunities within the Rochester, NY-based industrial park, as well as the unique services and amenities that the park's tenants have access to. The design and architecture of the site align with the clean, straightforward style of the new corporate logo and brand identity that Eastman Business Park developed. The main goal of the user interface design was to make it simple for users to quickly navigate their way to property listing and easily request more information through online forms.