Raise More Campaign Capital With A Better Interactive Naming Opportunity Website
Advancement departments are being challenged every day with higher and higher campaign goals. You have to ask yourself, how can I meet this goal? You can do better but you need to choose an option that can engage your top-tier donors at a much higher level, and outperforms your traditional methods. Corporate Communications' Interactive Virtual Tour & Naming Opportunities Website can help you do that.
Corporate Communications has helped Colleges, Universities, and Hospitals engage their prospective donors at a much higher level, for more than 20 years. What makes ours so different? It's simple! We know Gift Officers have limited time with a prospective donor so we developed a system that allows a Gift Officers to focus in on a donors interest quickly, and when they arrive on that floor, with a simple hover of your mouse you can "reveal" many potential naming opportunities they could support, in minutes.
What Makes Our Interactive Virtual Tour & Naming Opportunity Website Better?
We "reveal" everything in one location! There is no tedious clicking back and forth to different screens. We offer a marque look at your new building project with a simple Call To Action - Choose a Floor to Explore. With a simple hover of your mouse, you and your prospective donor embark on a unique, slick, quick tour of your new building, and hundreds of beautifully illustrated naming opportunities to support it. This is communication that fits the lifestyle of your donor.
Watch the clip and see how we display "video reveals"!
A Nationally Recognized, Naming Opportunities
Website / Application
We developed an engaging, interactive virtual tour and naming opportunities website which highlighted the range of naming opportunities available throughout the construction. If you start before shovels hit the ground, Gift Officers can share the vision of the new building project while revealing hundreds of naming opportunities they could support. We capture a donor's attention quickly and keep them engaged with all the interactivity we've built into this system.
Each floor is mapped with an interactive rollover reveal area with the details of the naming opportunities on the floor. At the floor level, a simple hover of your mouse reveals an image, video or 3D of what the space is used for, succinct compelling text description that provides related details about the space, the gift amount, and if it is available or named already.
The excerpt on the right is from the national trade publication, The Chronicle of Philanthropy. They featured our project and interviewed the Assistant VP of Advancement for Golisano Children's Hospital, Scott Rasmussen about this website. His comments were used in the article's final paragraph, Results Speak. Scott Rasmussen is very proud of his Virtual Tour & Naming Opportunities Website and the financial goals they have achieved.
"Right on the phone, people will say, "Oh, I like that; I'll take it."
-Scott Rasmussen, Golisano Children's Hospital
How Does Our Application Help Advancement Teams Raise more Capital?
A Large University Tested Our Application against their traditional methods. The results were clear, and they told us.
Unique, Powerful Features & Backend Administrative Tools
Automated, Branded HTML Thank You/Follow Up Email
Add Donor Name, Email and Send…
Multi-Level Admin Access
With Tiered Permission
A Table View of Sent Thank You Emails
To Donor, From Gift Officer, They Can Follow-Up and Leadership Can View The Usage.
An Easy to Use CMS
for Updating Donor Names, Gift Amounts, Images Videos and Room Descriptions
Progress Bar
Dollars Committed, Floor by Floor, Exported as a CSV
Pages
Allows for Supporting Campaign Videos, Fly-throughs, Construction CAM.
Customized Reports
A variety of filtering options including fields For Donor ID’s from Donor Management Software. Exportable as CSV files
Clean Open Floor Plan View
To keep the Floor display clean and easy to navigate to the naming opportunities, the Golisano Children's Hospital team agreed it would be better to have multiple gifts, show once, and as naming opportunities were taken it would be reflected as 2 of 5 Available, even though our backend CMS was recording each gift individually.
If a Donor Says "I only have a few minutes"...
Scroll down to the table view and select and item and in seconds reveal the perfect gift for them.
An Automated "Follow-Up" Branded, HTML Email
Today we offer Gift Officers an automated Follow-Up email response following their conversation with a donor prospect. Most people cannot make a $250,000 decision over the phone. This gives the donor a reminder email of what they looked at, a little bit about it, and the gift level. It also gives the Gift Officer a reminder of what was discussed with who, when. With just a few clicks from the admin, they can send these attractive, branded emails to their prospects.
Custom Content Management System
A custom website Content Management System (CMS) allows the Golisano Children's Hospital website management team to maintain naming opportunities details. The simple interface provides a quick download of areas as well as donor details. Additionally, the interactive tour was developed to be completely mobile-compliant, functioning perfectly on mobile devices including iPhones and iPads running the iOS operating system.
Corporate Communications would love to bring this award winning development to your University
There are many benefits to see!
We can show more sample projects, the logisitics to get your's developed, the approximate timeline, and the estimated budget! (subject to a floor plan review). You will love it once you see it!