Earth's Balance, manufacturer of Earth Friendly Pet solutions, launched an brand new pet product website. The site features detailed information about each of the products in the product line, as well as actual customer testimonials. The design goal of the site was to reflect the natural essence of the product line and to provide quick easy access to free offers and promotions.
The site was launched featuring a monthly pet product giveaway, in addition to a comprehensive store locator. The locator also provides the ability to search for other products offered by the parent company Marshall Pet Products.
For the website administrator, a custom content management system was designed and developed to provide a simple means of keeping the content on the site up-to-date and fresh.