September 30, 2003

When Flower City Management, a property management and development company in Rochester for over 30 years, needed a better way to communicate with their clients and the community as a whole, they came to Corporate Communications for a total revamping of their online brand and a complete redesign of their web site. The new site features professional photographs of completed and in-progress development projects, clear, concise copy and a user-friendly navigation that gets site visitors to the information they need quickly. We also added a News section that can be easily updated by Flower City staff. And, most importantly, we developed a strategy for search engine optimization, ensuring that the company was not missing a single opportunity to present their properties and management services to high potential prospects. The updated site can be found at www.flowercitymanagement.com. For more information about this project and how we might help your company, please call or email us at info@corp-com.com.