Ecommerce websites have revolutionized the merchant / customer relationship & understanding this eCommerce relationship is critical in the successful development of an online shopping website. We specialize in developing successful custom eCommerce solutions for our clients.
Commonly eCommerce website design is merely nothing more than force fitting the client into a common mass produced eCommerce website solution. These websites lack brand continuity, user flexibility and future expansion capabilities. The sites all begin to look the same. We believe in a different approach.
We work with our clients to identify goals and priorities related to their eCommerce website initiative – and overall business strategies. The identified strategies dictate direction and requirements for the website capabilities. The eCommerce website design and user interface will accurately follow established corporate branding guidelines. We focus on creating a unique eCommerce website that compliments all other marketing and company goals.
As a full service interactive marketing agency we pay close attention to current search engine practices and standards. It is this awareness that helps to establish our eCommerce website development guidelines. The underlying code and architecture of our custom eCommerce websites conform to established guidelines to achieve optimum ranking results while at the same time maintaining a straight forward simple user experience.
For an eCommerce website to be successful potential customers must be driven to the website and specific product or service they are searching for, quickly. During the eCommerce development process, a strong emphasis is put on understanding customer searching and buying habits for each specific client base. This knowledge is translated into successful keyphrase identification. Intelligently implementing these keyphrases.
A successful eCommerce website must have accurate product information and availability status. Keeping this information up-to-date can be complicated and time-consuming if changes can only be performed by skilled developers. When we design an eCommerce website, we also implement a custom content management and statistical reporting dashboard. As with the site design, the dashboard is customized to the needs of our client. Standard configurations include the ability for an authorized website administrator to gather performance statistics for the website, as well as add, edit and delete products and related information all through a secure web browser. It is from this area as well that customer receipts, shipping information and order fulfillment data can be accessed.
Our custom eCommerce sites can be further enhanced to include features like: real-time shipment tracking, customer membership, real-time inventory monitoring, automated third-party site product data submission, and more! Contact us today to discuss the possibilities with one of our eCommerce account specialists!